Urban style, slightly retro. Rooted in everyday life.

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Our lives have changed

Everyday life isn't linear anymore.
We work at the office, in a café or on a train. We go from a meeting to a workout. And the weekend arrives without warning.
So why weigh yourself down with a bag for every occasion?
One companion is enough.

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Aurélie and Kylian, founders of Hobe Explore in Biarritz

The idea behind Hobe

Hobe was born in Biarritz, in 2024. Out of a desire to do things differently.
To create objects worthy of the lives we lead.
For those who need practicality and strength but also want to love what they carry every day.

Aurélie and Kylian - Founders

Designed with over 450 people who shared their needs, their habits and their frustrations.

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